Primary research- questionnaire

1. How many children do you have? (Please circle one)

1 2 3 4 more than 4

2. How old are your children? (Please circle one)

Under 6 6-8 9-11 12 and above

3. What gender are your children? (Write how many of each gender)

Boys Girls

4. Do you, or have you in the past purchased magazines or popular brands for your child/children? (Please circle one)

Yes No

5. Do you buy magazines targeted only towards your child/children’s age group? (Please circle one)

Yes Sometimes No

6. Are you aware of the contents of the magazines or brands that you purchase for your child/children? (Please circle one)

Yes, I check Sometimes No, I don’t check

7. What are your thoughts about the controversy surrounding adverts aimed at young children/ pre teens? (Be specific)

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THANK YOU FOR YOUR TIME




What i was trying to find out in my primary research was how many parents were actually aware of the content of the sources availiable to thier children.

What i did was conduct a questionnare which i handed out to parents to gain an understanding of how they feel, and how this related to the question i am trying to answer.